Focus is the major key in stripping off from your mind negativities and channeling the power of your mind towards the actualization of your dreams.
Your mind-focus determines what you are able to conquer or submit to. Whatever you focus on becomes your dominant thought and your dominant thought will programme your mind for either success or failure.
The Information you receive repeatedly, can control your focus because whatever you always listen to, watch or pay attention to, will eventually begin to dominate and control your mind-focus.
This is why successful businesses use the Law of Focus to deliver targeted marketing of their products and services to customers via various marketing platforms aimed at grabbing the customers focus.
For instance, targeted marketing could include prospecting. Prospecting is the first step in the sales process, which consists of identifying potential customers, aka prospects. The goal of prospecting is to develop a database of likely customers and then systematically communicate with them in the hopes of converting them from potential customers to paying customers. This is why so many people have fallen victim to compulsive buying, because their mind is so focused on that product or service that they are willing to give in to instant gratification but regret their actions later.
This is an excerpt from my new book \”The Laws of Success\”
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